Taylor Cowton Media: Reader Profiles

Monday 13 October 2014

Reader Profiles

What Is a Reader Profile?

A reader profile is often used in magazines which portray what the readers of that magazine are like and what they are interested in. They often show things such as food, drink, electronics and clothing in image form along with a few statistics of additional information about the audience of the magazine. It allows readers to connect to each other and gives the magazine a group to aim for as a target for the magazine by using what their target audience are interested in.

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Target - A

To achieve my target my research, planning and evaluation must be detailed, effectively communicated and presented digitally, using a wide variety of formats. I need detailed research into similar products and target audience and to show the process of planning by including excellent work on shotlists, drafts, storyboards, scripts, locations and props. I need to show full evidence of the research and
planning informing the construction process.
My evaluation must reflect my excellent understanding of forms and conventions, an understanding of the use of new media throughout the stages of production, the way my ancillary and primary tasks combine effectively. There will be an excellent understanding of the significance of audience feedback.
My production work, across the formats, will demonstrates excellent creativity and imagination as I seek to make them as convincing as possible and it will also reflect my mastery in technical skills such as controlled use of the camera, attention to framing, variety of shot sizes, close attention to mise-en-scène, appropriate transitions and use of sound.